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a client should always be well informed

Quirks of photographs, resolutions, file formats, printing technology, all addressed.

When it comes developing a product, either in print, web or using multimedia, there are quite a few precautions that if one is not knowledgeable about, tends to increase the time taken to perform routine tasks.

Through our interactions with clients over the years, we have found that there exists a lack of general information about various aspects of design, pre-press and production, medium notwithstanding. These can range from, not rethinking existing processes to digital asset management, file formats, basic principles of graphic and web design, and video formats.

This section will hope to throw light on many of these instances, which will not only help educate clients but also speed up the delivery process.

Stay tuned.

production tips, tricks, tweaks and procedures

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